Advert makes drinking look awesome, says booze critic

The Dominion Post 10/07/2010 

A 17-year-old youth MP is calling for a ban on alcohol advertising after saying in a select committee that some of the advertising she saw made her want to drink. Chelsea Torrance, a year 13 at Chilton Saint James School, Lower Hutt, represented Rimutaka at this week’s Youth Parliament.

She said during a social services youth select committee that she questioned Hospitality Association chief executive Bruce Robertson about the influence alcohol advertising had on youth drinking and was told they were not a target. “I wholeheartedly disagree with that. There’s the Woodstock ad for [TV show] Outrageous Fortune. It makes drinking look awesome,” she told The Dominion Post.
http://www.stuff.co.nz/national/health/3905143/Advert-makes-drinking-look-awesome-says-booze-critic