Dominion Post 08 Nov 06
A lusty combination of pizza and condoms is proving more offensive than the word “bugger”. A mailout of 170,000 condoms by Hell Pizza to promote its “Lust” meat-lovers’ pizza has sparked more complaints than Toyota’s “bugger” advertisement from 1999. A spokesman for the fast-food chain, Matt Blomfield, said it had been the victim of a campaign organised by Family First director Bob McCoskrie.
See also: One Lust, hold the condom
NZ Herald / Bay of Plenty Times 8 Nov 06
Tauranga’s three Hell Pizza outlets have not taken part in the company’s controversial promotion giving away free condoms to help advertise its new meatlovers pizza